WORKSHOP: Media Training 101 – Making the Most of Live Public Appearances
Room: Classroom 3 [E210C]
Presenter:
Steve Dolinsky, TV Reporter & Podcaster (Chicago, IL, USA)
Making the most of a live TV, radio or in-person appearance can make all the difference when it comes to marketing your business. Successful appearances tend to be personality-driven, but few, if any food and beverage professionals receive training in how to plan, pitch and then navigate their appearance before a studio or a live audience. As founder of Culinary Communication 101, Steve Dolinsky will give you the basics for pitching and then making the most of your appearance. A 13-time James Beard Award winning food journalist, Steve will give you his crash course in media training – sure to improve even the most inexperienced media neophytes.